TURNING YOUR STRATEGY INTO SALESIn our final workshop, we will develop a clear action plan for building your offering, presenting it to your audience, and securing your first sales or career results.You'll learn how to test your ideas, validate key assumptions, and engage your target market effectively. By the end of the session, you'll have a concrete plan to confidently move your project from concept to launch, ensuring your strategy translates into real, measurable results.
Tools and techniques:
- MVP (Minimum Viable Product): A basic version of a product used to test core features and gather early feedback with minimal resources.
- Riskiest Assumption Testing: A method to identify and validate the most critical assumptions that could make or break a business idea.
- Hypothesis Formulation: The process of creating clear, testable ideas about a product, market, and customer behavior.
- Customer Development: A framework for engaging with potential customers to validate their needs and refine the offering based on real feedback.
- Lean Canvas: A one-page business plan that maps out key business assumptions, such as problems, customer segments, and revenue streams.
- Validation Board: A tool for tracking and testing hypotheses, recording results, and making data-driven decisions to validate a business model.